AD PHOTO | PATAGONIA MEN’S SWIFTCURRENT JACKET, FALL 2022

MEN’S SWIFTCURRENT JACKET
New for Fall 2022

It’s always great to see one of your images that’s made it past the cutting floor to a marketing print Ad. It’s a bonus when it’s an image of one of your fishing buddies. This image of Kyle Toyama was taken on a rainy, cold fall day. There were just enough blue-wing olive mayflies to get some fish up. I always have a 70-200mm handy for clients who want a journalistic approach. When dealing with an animal, in the case of fish, you never know when the action will happen; you always have to anticipate the scenario and be ready.

The best way to know what and when to anticipate the action is firsthand knowledge, which comes with experience. In this case, time is on the water fly fishing. I encourage my students in workshops and those I mentor to get out and practice working with their cameras and the craft they want to photograph. It’s a hand-in-hand learning journey that is very rewarding. Anyone can photograph an angler, and often you can get lucky in being at the right place at the right time. But those that know their craft understand where those likely windows of the action are and capitalize on their knowledge.



SWIFTCURRENT JACKET

This jacket is made with 100% recycled NetPlus® material from reclaimed fishing nets, and it’s also Fair Trade Certified™ sewn. It takes a lot of effort, a bit of weather forecasting luck, and a crew that can go at the drop of a hat to make these projects come to life.

“Built for nature’s most unpredictable changes, the Swiftcurrent™ Wading Jacket is our most versatile technical jacket. The 4-layer, waterproof/breathable H2No® Performance Standard shell is free of perfluorinated chemicals and made of 100% recycled nylon. Fair Trade Certified™ sewn.”

Angler
+ Kyle Toyama, Montana

Patagonia
https://www.patagonia.com/fly-fishing/

Men’s Swiftcurrent Jacket
https://www.patagonia.com/product/mens-swiftcurrent-wading-jacket/81770.html




 

PRODUCT VIDEO | PATAGONIA MEN’S SWIFTCURRENT JACKET, FALL 2022

MEN’S SWIFTCURRENT JACKET
New for Fall 2022
We were excited to work with our good friends at Patagonia on the new men’s jackets rollout. This jacket is made with 100% recycled NetPlus® material from reclaimed fishing nets, and its also Fair Trade Certified™ sewn. It takes a lot of effort, a bit of weather forecasting luck, and a crew that can go at the drop of a hat to make these projects come to life.
“Built for nature’s most unpredictable changes, the Swiftcurrent™ Wading Jacket is our most versatile technical jacket. The 4-layer, waterproof/breathable H2No® Performance Standard shell is free of perfluorinated chemicals and made of 100% recycled nylon. Fair Trade Certified™ sewn.”

+ Patagonia: https://www.patagonia.com/fly-fishing/
+ Men’s Swiftcurrent Jacket: https://www.patagonia.com/product/mens-swiftcurrent-wading-jacket/81770.html


Producer
+ Emily Perry, Patagonia
+ Nick Blixt, Patagonia
+ Bryan Gregson, BGP

 Director
  + Bryan Gregson, BGP

Editor
+ Stuart Bjornlie and team, Patagonia​

Camera, Drone, Underwater & Gimbal Operators
+ Bryan Gregson, BGP
+ Will Phelps, BGP

Angler
+ Jack Porter



 

VIDEO + PHOTO | PATAGONIA FISH STEALTH VEST CAMPAIGN 2022

STEALTH COLLECTION / 2022
convertable vest + pack vest

We are always thrilled to work with our good friends at Patagonia. It takes a lot of effort from a lot of people to make these projects come to life and run smoothly. Check out the latest videos for the Stealth Pack Vest and Stealth Convertible Vest. A great addition to the Stealth series.

+ Patagonia: https://www.patagonia.com/fly-fishing/
+ Stealth Pack Vest: https://www.patagonia.com/product/stealth-pack-fly-fishing-vest/81962.html
+ Stealth Convertable Vest: https://www.patagonia.com/product/stealth-convertible-fly-fishing-vest/81917.html


Producer/Director
+ Emily Perry
+ Bryan Gregson
+ Rich Crowder
+ Nicholas Blixt

Camera, Drone & Gimbal Operators
+ Bryan Gregson
+ Will Phelps

Editor
+ Stuart Bjornlie and team

Anglers
+ Rachel Fin
+ Emily Gribble



 

VIDEO + PHOTO | PATAGONIA FISH STEALTH PACK CAMPAIGN 2021

STEALTH PACK COLLECTION / 2021
work station, hip pack, sling, backpack

We are always thrilled to work with our good friends at Patagonia. When they reached out needing a shoot with four products that required four different looks in two and a half days, we were happy to step up. It always takes a lot of effort from a lot of people to make these projects happen. Big thanks to our friends at TroutHunter Lodge in Island Park, Idaho, for the continued support.

Check out the latest videos for the Stealth Pack line-up.
+ Patagonia: https://www.patagonia.com/fly-fishing/
+ Stealth Pack Collection: https://www.patagonia.com/shop/luggage-fly-fishing-packs


Producer/Director
+ Bryan Gregson
+ Rich Crowder
+ Emily Perry
+ Nicholas Blixt

Camera Operators
+ Bryan Gregson
+ Will Phelps

Editor
+ Stuart Bjornlie

Anglers
+ Keani Taketa
+ Jack Porter

Support
+ TroutHuter Lodge family







 

VIDEO CLIPS | PATAGONIA WILD FISH ACTIVIST CAMPAIGN

VIDEO CLIPS
Wild Fish Need Wild Fish Activists

Our team was delighted to contribute a few video clips to Patagonia’s new Wild Fish Need Wild Fish Activists campaign.

“To survive, wild fish need clean, undammed rivers, accessible spawning habitat and watersheds undiluted by inferior hatchery stocks. To thrive, wild fish need wild fish activists—a lot of them—to protect, advocate for and defend them. Wild fish activism comes in many different shapes—everything from crushing barbs, keeping fish wet to contributing time, money or talent or taking a leadership role in an advocacy group. It all counts, and it’s all valuable. Best yet, the reward is good times on the water, a supportive community and a future that includes our passion. As anglers and activists, we stand for the waters we stand in, and we will protect what we love. It’s not too late. It’s not too early. It’s every day.”

Check out all the latest and greatest in Patagonia fly fishing gear.
+ Patagonia: https://www.patagonia.com/fly-fishing/


PATAGONIA | FLY FISHING WEBSITE 2020

WEBSITE IMAGE
Argentina + Marcela Appelhanz

I couldn’t be more pleased to see my image of Argentina guide, Marcela Appelhanz, being used to promote Patagonia Fly Fishing’s new “The Guide Line” program. It’s a new program that connects anglers with experts via video chat to find the right product based on specific fishing situations. Give it a try!

A big thank you to all those folks who allow me to follow them around with my camera and document small significant moments of their life.

Check out all the latest and greatest in Patagonia fly fishing gear.
+ Patagonia: https://www.patagonia.com/fly-fishing/
+ The Guide Line: https://www.patagonia.com/the-guide-line/





 

PATAGONIA| BOOK, SALMON | IMAGE

SALMON: A FISH, THE EARTH AND THE HISTORY OF THEIR COMMON FATE
Mark Kurlansky, bestselling author of Salt and Cod and many other works

The new Patagonia book, Salmon, arrived in the mail yesterday. I am very pleased to have an image in this outstanding, and very well researched book.

“Salmon: A Fish, the Earth and the History of Their Common Fate (hardcover book published by Patagonia) is Kurlansky’s most important piece of environmental writing in his long and award-winning career. Research shows that all over the world these fish are a natural barometer for the health of the planet. With stunning historical and contemporary photographs and illustrations throughout, Kurlansky’s insightful conclusion is that the only way to save salmon is to save the planet and, at the same time, the only way to save the planet is to save the mighty, heroic salmon.”


Check out the great reads

+ Patagonia Books +
 https://www.patagonia.com/shop/books

+ Salmon Book +
https://www.patagonia.com/product/salmon-a-fish-the-earth-and-the-history-of-their-common-fate-hardcover-book/BK835.html




 

PATAGONIA | FLY FISH CATALOG 2020

CATALOG + WEBSITE
 Washington + Chile 

The new Patagonia Fly Fishing catalog arrived in the mail yesterday and I couldn’t be more pleased to see a few familiar faces along with many friends. A big thank you to all those folks who allow me to follow them around with my camera and document small significant moments of your life.

Check out all the latest and greatest in fly fishing gear.
+ Patagonia: http://www.patagonia.com/us/fly-fishing






 

PATAGONIA | DANNER BOOT 2019

AD + TRADE SHOW BOOTH + WEBSITE
Washington State

Earlier this year Patagonia Ambassador Eric Paulson and I were commissioned to take the new Patagonia boots from Danner into the field. I always like shooting with Eric, it’s hard work, fast-paced, everyone knows their role and its never ever a dull moment. From knocking out teeth to torrential downpours, we seem to never time the weather right but we always return with new fishing stories of adventure and a few new images.

+ Patagonia built by Danner: https://www.danner.com/patagonia
+ Patagonia Danner Boots: https://www.patagonia.com/shop/fly-fishing

+ Ambassador Eric Paulson: https://www.patagonia.com/ambassadors/fly-fishing/eric-paulson.html
+ Eric Paulson Fly Fishing Outfitters:http://www.ericpaulsonoutfitter.com





 

YELLOW DOG FLYFISHING ADVENTURES CATALOG 2019

YELLOW DOG FLYFISHING CATALOG
Fly Fish The World

Yellow Dog Flyfishing Adventures has released their new 2019 Travel Catalog. Once again the catalog is packed with global adventures, reputable destinations, and articles. For the first time ever YDFA has also released a second catalog. This a Patagonia region specific catalog covering the ins and out of both Chile and Argentina.

It’s always fun to flip through these and remember all the amazing people and unforgettable moments that were shared while on location shooting. There is a lot of hard work and sleepless buggy nights that went into creating this content and it was worth every shutter click, even the hotter than sin sleepless buggy nights.

+ 2019 Yellow Dog Flyfishing Adventures Travel Guide: https://issuu.com/anglingtravelguide/docs/yds
+ 2019 Patagonia Travel Guide addendum: https://issuu.com/anglingtravelguide/docs/yd_patagonia_catalog_2019__1_